Projects delivered by The2410

2410 developed a fully customized, responsive corporate website for METROKS, a Latvian tile distributor, based on PSD layouts provided by the client’s external designers. The project included a tailored backend system, enabling content management and user engagement, while ensuring full alignment with the original visual identity.

Built with a mobile-first mindset and SEO in mind, the site supports three languages - Latvian, English, and Russian - and offers a fluid user experience on all devices. 2410 followed a pixel-perfect HTML/CSS coding approach, ensuring the frontend mirrored the approved designs precisely.

A major challenge was integrating the Visma Horizon ERP system. Real-time data synchronization was established, enabling automatic updates to product listings, availability, and pricing without manual input. This integration provided streamlined inventory management and improved operational efficiency.

Beyond a catalog, the site includes dynamic product filtering, personalized recommendations, landing pages for targeted campaigns, and features like favorites and order forms. Each element was built with performance and scalability in mind, creating a smooth experience for both users and administrators.

The project was implemented and launched within a tight two-month schedule, with flexibility built into the process to account for evolving design and system inputs.

The project involved building and refining a complex Integromat automation that synced attendee data from Eventbrite to Salesforce. The goal was to identify existing Contacts and Leads in Salesforce by email (including alias fields), create new Leads if no match was found, and add all to appropriate Campaigns.

Extensive error handling, deduplication logic, and custom field mapping were required to ensure accuracy. The solution had to support both sandbox and production environments, multiple event IDs, and allow for manual execution.

2410 assisted solid_brands with setting up a Zapier automation scenario to streamline their digital marketing workflow.

The automation was triggered by a form submission on Webflow, followed by sending a customized email via Gmail (including an audio attachment), and adding the user to a Kajabi mailing list.

Due to limitations on the Zapier free plan, the project was split into two separate one-step Zaps to meet the client's requirements. Troubleshooting and testing were done to ensure deliverability across multiple email providers.

The project automated the retrieval of new orders from The Art of Books platform using their API, filtered them by current year and non-duplication, and added them to a Google Sheet titled "AOB orders."

The integration was built using Integromat, with a scheduled HTTP request triggering the flow.

The scenario includes filters to ensure only current orders are processed, searches the sheet to prevent duplicates, and inserts new rows accordingly.

2410 developed a system that detects new Instagram posts and republishes them to Facebook, Twitter, and LinkedIn using Zapier.

The solution includes a dashboard to manage Instagram accounts, supports custom messages per platform, and automatically handles the presence or absence of social accounts with dynamic path logic in Zapier.

A Chrome extension handles the parsing process by checking for new posts in the background, pushing them to Zapier for distribution. The system also supports image hosting to enhance social post previews and allows users to update configuration data via the dashboard.

2410 developed a custom WordPress plugin to capture data submitted via an embedded Typeform form, process the data through an API, and dynamically generate a chart to visualize the input on a "Business Value vs. Difficulty of Implementation" matrix.

The user flow included redirecting to a results page where the visualization would be displayed, enabling the client to demonstrate value propositions to internal stakeholders.

The client required a custom web-based calculator that replicated their Excel pricing model. It had to be integrated into their Shopify website, allowing real-time price updates based on user input like type, quantity, and additional options.

2410 delivered a solution that was not only seamless but also user-friendly, with an intuitive interface for customers to easily view and select T-shirt options. The tool helped automate pricing and reduced errors in manual calculations, leading to improved efficiency and better customer satisfaction.

The goal was to automate a workflow for a WordPress-based lead generation site.

When users submitted a form, the data needed to be sent to Airtable, and when appointments were scheduled through Calendly, the Airtable record needed to update.

A custom plugin was developed to pre-fill Calendly with user data from WPForms submissions. The project encountered delays due to form duplications, mapping issues, and limitations in Calendly’s pre-fill capability.

2410 developed a custom HTML calculator for generating personalized meal plans based on body metrics.

The logic and layout were modeled on an existing calculator from bodybuildingmealplan.com. The calculator includes user input for weight, gender, body fat percentage (with visual references), body type, and height (adjusted to feet/inches).

The project involved several rounds of refinement to match usability and accuracy expectations.

The 2410 team developed the BizComplianceCalculator™, a web application designed to help SMEs calculate up to 36 types of taxes and statutory returns, covering 16 categories.

The app supports various tax types including Income Tax, VAT, PAYE, UIF, SDL, and more. The client required conversion of complex Excel formulas into an interactive online calculator with customizable logic, an intuitive interface, and the ability to update or add new calculators over time.